Herschel is setting its sights on huge growth and we are delighted to announce that our far infrared heaters are now available through all leading national, and selected regional, electrical wholesalers including Edmundson Electrical, Yesss Electrical, CEF, Rexel Group (including Newey & Eyre, WF Senate, Wilts, Parker Merchanting and Denmans), EH Smith and SEW.
Through the wholesalers we will service their large end user customers in the commercial sector who are rapidly adopting Herschel far infrared as their preferred heating solution. In addition, this distribution network will give the key installer / electrician / tradesman market access to our product ranges and give them the opportunity to be part of our installer network with access to our free online training courses.
Matthew West, UK Sales Director, comments “These new relationships represent a major step forward for the development of far infrared in the UK and firmly establishes Herschel as a major player in the electrical heating market. The electrical wholesalers are often the first port of call for contractors and specifiers within the heating market and so we were very keen to work with the leading wholesalers, and also their overseas branches, introducing both our existing ranges and our innovative new products, the Select XL and Aspect XL”.
Herschel is continuing to expand its dealer network and our far infrared heating solutions are available through a number of renewable-based resellers and solar companies as well as approved online resellers.